Kimberly Sanderson joins TRAZER as the VP of Customer Success

TRAZER is excited to announce the addition of Kimberly Sanderson who joins our team as the VP of Customer Success.

“We’re thrilled to welcome Kimberly to our team. As we prepare for the introduction of TRAZER XP, the new web based TRAZER, we have a renewed commitment to supporting customers to help ensure they are leveraging the full capability of the system. Kimberly will lead the charge to deliver an exceptional experience throughout the customer lifecycle.” – Harlan Lyons, CEO

Most recently, Kimberly spent 6 years with Stitch Fix, leveraging skills in training, marketing, and team management. Her capabilities in developing and delivering onboarding programs for new stylists were instrumental in the company’s growth in the US and UK. In addition to managing a team responsible for overseeing 300+ US employees, Kimberly participated in the launch of the highly successful addition of styling services for Men and Kids.

“Kimberly brings the ideal combination of tactical and strategic marketing experience, leadership, and a customer-centric sensibility that will enhance how customers interact with our products and company. From onboarding to adoption to support, we’re looking forward to both our customers’ and Kimberly’s success.” – Elsa Guerrero, CMO

In addition to experience building, leading, and managing the customer experience, Kimberly spent 5 years in adult residential care, an industry to which TRAZER provides value and service on multiple levels, most notably through fall prevention that mitigates risk for residents and providers alike. A New Mexico native and graduate of Texas Tech University with a BS degree in Business Administration, Kimberly joins the team in the Westlake office.